The ideal length for video
Yes, how long should a video be? This is a difficult question with many answers. It all depends on what you are creating, but there are some guidelines and recommendations. In recent years, the general advice has been “the shorter, the better” when it comes to videos used for marketing purposes. Studies have shown that […]
6 Video Marketing Trends to Watch in 2024
To say that video has changed the digital landscape would be an understatement. Video marketing is here to stay for all businesses, big and small. The industry is constantly evolving, and it’s important to keep up. Now that we’re well into 2024, it’s crucial to ensure your content is relevant, dynamic, and engaging—but it’s equally […]
Branding: Brand-building videos
Branding: Creating a lasting and strong presence in today’s market takes effort, and communicating the essence of your brand through visual storytelling can be overwhelming. There are many choices to make, and it can be done in countless ways. You may want to both showcase your product and convey credibility — and perhaps tell a […]
Why are employee portraits important?
People who are about to buy something often check the credibility of the company – is this a business they want to trust? First impressions matter, and portrait photos are one of many things you can do to build trust, according to Capitol PhotoInteractive. They put a face to the people behind the company. Smiling […]
Customer Reference Video: Create growth with the relationships you already have!
Before we humans decide to buy something, we get curious. We often research the product, read reviews, and explore alternatives. The key factor that determines where the buying journey goes is trust. We want to buy good products from reliable companies. At Roza Pixel, we believe in customer testimonials. With customer testimonial videos, your existing […]